Phillip 66 "Heritage" Campaign

This low budget campaign ran in the midwest where Phillips 66 has the majority of its stations. Station photos were pulled from an historical archive. A vintage model A Ford was photographed at various angles and  then retouched into each station photo. The photos were then filmed in a documentary style from the oldest gas station to a modern one.

The voice over was read by Mac Davis.

These are the still photos used in the commercial and other elements
of the campaign including Pump Toppers, Posters and ads.